Burger King's "Flame" Broiled Fragrance

Who's eating burgers!?!?

Burger King has bottled up the fragrance of the flame broiled Whooper, inspiring false hopes and hunger in all who get a whiff, and helping singles score dates to Burger King.

There is a Taco Bell commercial that claims the Bacon Club Chalupa seduces men in the club. But BK has taken it a step further and actually made a hamburger perfume. Now we can smell like fast food without having to eat it! Damn, the King is so far ahead of the curve. I wonder if they also sell Flame w/cheese?

"The WHOOPER sandwich is Americas favorite burger. FLAME by BK captures the essence of that love and gives it to you. Behold the scent of seduction, with a hint of flame broiled meat."    - www.firemeetsdesire.com

I don't think anybody could seriously wear Flame and think that the chicks are digging it — maybe fat chicks. It is most likely a joke, and a very profitable one. I am inches away from ordering a bottle online at rickyshalloween. What the heck, it's only $3.99. Stocking stuffer, perhaps? I wonder how many burgers come in each can?

I said it last year, right after the Whooper Freak Out commercials, and it still holds true: Burger King is on top of the commercial game by utilizing the Web. The Whooper Taste Test was genius, Whooper Freak Out absolutely hilarious, and now this! Go to the Flame Web site, it's really entertaining. Click the spray bottle and prepare to be seduced, by the King.

And all this time I've been showering after hot work in the kitchen. I guess fish and garlic don't smell as pleasant as flame broiled beef, though. What food fragrance will be bottled up next? Bacon? Pumpkin pie? BBQ ribs?